Your list is Blacklisted! Your legitimate email is blocked by several ISP’s because you picked up a “Spam Trap” address – That address is now part of your subscriber list. What should you do, what can you do? Where did this Spam Trap come from? Spam traps are used by many different organizations and can […]
Easy Way to Stop Your Mailings: Blacklisted Read More »
It’s 2017, still using email marketing and still hoping to get in the inbox? Whether you are a professional email marketer with 20 years and counting of experience, or just getting your feet wet; the number one issue you’re probably facing continues to be inbox delivery. In fact, recent surveys indicate that there’s a decline
How To Be An Inbox Expert Read More »
The pressure is on to create that perfect email… can you do it? Statistics show us that there are over 200 billion emails being sent out each day! How can you compete for your customer’s attention and be sure that YOUR emails (maybe you just send 1 a month) are being opened and read against
Email Deliverability, Explained: I was looking at several Online Magazine rate cards to analysis the open rates of email campaigns. I compared that number to the cost of advertising on a typical email list. I was surprised to see published numbers such as a 23% open rate for a 48,000-member list: that’s only 11 out
Shocked At The Idea Of Better Email Deliverability? Read More »
Have you ever use an AB Split Test Wizard? This is one of the features included in our ListManager software. This tool gives the user the ability to send different versions of a message to random subsets of their mailing list, then compare the results to see which version is most effective. This type of
Can You Really Trust Email A/B Tests? Read More »
You are a subscriber to many mailing lists; in fact, your company requires you to be a member of one list in particular; that subscription is important. But you cannot read everything all the time. Most likely some of the lists you receive, you delete as soon as they hit your inbox because the Subject
Can You Really Trust a noreply@____.com Address? Read More »
The Holidays are over. In most parts of the world, the winter doldrums have set in. People go to work daydreaming of warmth and vacations. The weather seems to be a tossup of sunny and cold or dreary and cold with no change in sight. Snowstorm predictions this time of year is as common as
Spring Cleaning, Its Time to Clean the Email Spam Filter Read More »
On a scale of 1 to 10, how do you rank your email campaigns? Do you believe they are in the top ten and should have an excellent rating or do you rank them on the bottom of the scale, poorly rated with only a sometime average ranking? It’s interesting to note that according to
The Technicalities of Email Marketing Read More »
Oh no, it’s you again. In the past month, didn’t I unsubscribe from your newsletter at least 3 times. What a pain: you keep coming back. I really did follow the unsubscribe instructions that were buried in your newsletter: I even received a confirmation that said I was off your list and here you are
Unsubscribe Compliance Rules for Email Senders Read More »
IP Issues Spam Complaints Invalid Addresses Sender Authentication Content Trust your email campaigns with us based on our: Firm Sender Reputation A no-spam policy that we actually stick to 15 years of list hosting & mangement experience “By far the best service around, they’re always in…and you can speak to the owner!”–
Can you manage your Sender Reputation? Read More »
