We Review
Five key areas that commonly cause problems for organizations over time:
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1. Ownership & Control
We check whether your email lists are truly owned by your organization — not tied to a single individual account or third-party platform.
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2. Deliverability & Reliability
We are looking for structural issues that can affect inbox placement, filtering, or long-term sender reputation as your list grows.
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3. List Structure & Scalability
We review how your lists are organized and whether they can easily support multiple groups, roles, or communication types without added complexity or cost.
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4. Moderation, Governance & Continuity
We assess whether your email lists can survive staff changes, volunteer turnover, or leadership transitions without disruption.
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5. Archives & Long-Term Access
We consider how email history is preserved, accessed, and used — especially for continuity, accountability, or record-keeping.