A 10-step Guide for Improved Non-Profit Email Newsletters

10 step guide

Non-profit organizations have discovered an efficient cost-effective way to keep their name in front of their members and potential supporters using email newsletters.

With email newsletters, send relevant messages that are personalized, customized, timely and trackable with real-time results; messages that can be distributed to a select few, or to hundreds of thousands with the push of a button.

Create email newsletters with dynamic content, enhanced by color and rich media.

Capture your individual subscriber’s attention with consistent
well-planned marketing strategies.

We hope you find “A 10-Step Guide for Improved Non-Profit Email Newsletters” helpful.

How Our Message Pricing Works

  1. Included Monthly Messages
    Each plan comes with a certain number of included messages at a standard size (up to 40K per email).
  2. Overage Rate
    After you’ve sent all your included messages, each additional 1,000 emails costs $0.90.
  3. What If an Email Is Larger Than 40K?
    • We measure every extra 1K of data beyond 40K as an extra fraction of a message.
    • Example: A 50K email counts as 1.25 messages (because 50K is 1.25 × 40K).
    • This prevents rounding up to a full extra 40K block when you only need 10K more.
  4. Covered by Your Monthly Fee
    • All administrative and automated list messages (welcome emails, unsubscribe confirmations, surveys, etc.)
    • Access to features like archives, refer-a-friend, click/open tracking, feedback loops, and more.