Email authentication procedures are designed to provide email senders a way to take responsibility for the email they send.  These procedures give the email recipients (receiving ISPs) ways to authenticate any senders email, such as email coming from an  Email Service Provider, as it provides a clear sender identity.  When such procedures are in place an email may take the following route before it is read.

Travel

Travel

  1. Compose your email campaign
  2. Send your campaign

The sending entity

  1. Identifies the recipient
  2. Processes the message
  3. Constructs the headers
  4. Sends your email to the recipients’, receiving mail serve

The receiving Mail Server

  1. Processes the messages
  2. Authenticates the sender’s DNS entry using procedures such as DKIM
  3. Validates the incoming message that sender is authorized to send the message
  4. Processes the email using sender reputation, authentication and content filtering
  5. Delivers messages in the recipients in- box, junk mail, or just block it

Access the message

  1. The recipient can now read the message.

 

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