bounced email

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Do Not Be Hard On Your Soft Email Bounces

Do Not Be Hard On Your Soft Email Bounces https://wordtothewise.com/2014/08/asynchronous-bounces/Are you one of those marketers that faithfully remove those email addresses from your members list?  OR are you that marketer than just cannot let go of that bounced address, adding it back for future mailings?  After all, most bounced emails are the result of full …

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Open This Email

Open This Email According to most sources on the internet, in 2015 Email Marketing continues to be on the rise, while during that same time period. email deliverability declined. This observation came from several online marketing authorities, including Return Path who published their findings in the Deliverability Benchmark Report for 2015. Return Path writes in …

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Have you heard? Yahoo recently changed their email acceptance policy – and it could affect you!

Have you heard? Yahoo recently changed their email acceptance policy – and it could affect you! Yahoo recently changed their email acceptance policy to combat network attacks against their users from bad people using a yahoo.com addresses that are not sent via a yahoo.com server.   Yahoo’s decision to reject this class of email fixes their …

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The Email Puzzle

The Email Puzzle Are you puzzled why Email marketing is still around? It’s not going away anytime soon because it’s an industry within itself. Think of what it’s produced: Email Service Providers (ESP) – in-house , onsite, 3rd partyExperts – in everything from deliverability and sender reputation, to content  placementCollege certificates and degreesE- books and …

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