Email newsletter QUICK TIPS

3 quick tips to maximize the benefits of any email campaign.

1. Create an email-marketing program that is predominantly an educational tool but also – operates both as a member acquisition method and loyalty plan.

it's a dog's life

it’s a dog’s life

2. Use features like triggered mailings, allow the software to decide which email follow-up to send to the subscriber.

3. Personalize text and language, using merge tags, easy done Lyris ListManager dynamic content tool.

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