by Janet | May 7, 2018 | Quick Tips
On the heels of Facebook’s privacy issues, controlling the use of your own personal information has never been so important. Unfortunately, everything we do seem to require an email address, even the apps we use on our phone. With digital fraud so rampant it feels...
by Pat | Nov 30, 2016 | Non Profit and Personal Hosting, Quick Tips
Is email marketing a good investment for non-profits? No need to answer, it’s a rhetorical question. The County Rescue Shelter has a fair amount of community supporters. People are always donating blankets and food, but sometimes the shelter only needs money to help...
by Pat | Jul 22, 2016 | Email Marketing, Quick Tips
Email Marketing Best Practices Before you send your first Email; Start, by Thinking of your marketing strategy. Profile forms are an excellent way to identify with your audience. A profile form allows your subscriber to update their email preferences. So when you...
by Pat | Mar 15, 2016 | Quick Tips
There are Email Marketers who seem to get better results than the rest of their peers. They know what to avoid and what their subscribers like and dislike. By sending emails that comply with the known best email practices they continue to get the responses every...
by Pat | Feb 11, 2016 | Quick Tips
5 Reasons Why Your Purchased List Might Suck More Than You Think You may end up paying for duplicate services, as one ESP may not just be enough to get the results you want or expected. And then when you do get duplicate services the results still suck. Buying...
by Pat | May 20, 2015 | Announcement Lists, Email Lists, Email Marketing, Quick Tips
As soon as someone subscribes to your email newsletter, right after they confirm their membership, immediately Email a Welcome Letter: Use this opportunity to set readers expectations Tell them about your loyalty programs and the special benefits they will receive as...
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