Mailing List Service Blog

Pardon me; can you pass your email without all the trimmings?

On a properly configured discussion list an unsubscribe footer is always included, usually at the bottom of the post. The unsubscribe footer is unique to each user and should never be included in a reply. Need to trim List members who are unaware of proper list etiquette may respond to a discussion list post by merely replying, inadvertently copying all the previous footers in the said discussion thread.  Therefore, the List Admin should educate their discussion list subscribers to trim their replies as a courtesy to the other subscribers.  In other words, users should be trimming replies of extraneous text

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The Email Puzzle

Are you puzzled why Email marketing is still around? It’s not going away anytime soon because it’s an industry within itself. Think of what it’s produced: Email Service Providers (ESP) – in-house , onsite, 3rd partyExperts – in everything from deliverability and sender reputation, to content  placementCollege certificates and degreesE- books and white papersWebinarsReference materialsBlogsGuidelinesRules and RegulationsSPAMMERS and SPAM watchdogs and a host of other ancillary industries who offer services from  email appendage to whitelisting. There are email professionals, consultants, statisticians and guest speakers.  There’s online advertisers using banner ads and sponsorships while spending hundreds of dollars for ad placement

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Quick Tips For This Month Only; The First 50 People Reading This Email Marketing Blog Will Learn The Four Key Elements For Incoming Lead Generation.

Got your attention! You’re reading this!   That’s great considering I only used two of Key Elements the four key elements in my title. Imagine the response I would get if I used all four key elements for incoming lead generation! Imagine the response you would get by using all four key elements, which by the way are: Number 1 – The Offer; everyone likes an offer and the more valuable the offer the better the response.   Offers come in many forms, eBooks, coupons, demonstrations to free consultations and online webinars. The best way to create seductive offers: Make your offer scarce – something

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How Many YAHOO Email Subscribers Will You Lose?

In June, Yahoo announced their plans to recycle all of their inactive Yahoo ID’s (Yahoo email accounts) starting on July 15th. If you have not logged into your Yahoo account for at least a year, and want to keep your Yahoo ID active, simply log into your Yahoo account by July 15 2013. Bounced mail in all forms July 15 2013  starts the 30-day end date, when theoretically: 1. All inactive Yahoo email accounts will hard bounce any email sent to them. 2. Yahoo will unsubscribe inactive accounts “from commercial emails such as newsletters and email alerts.” 3. During this

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You Can Lead a Subscriber to Water (often) but you Can’t Make Him Drink (or in this case open your email)

As an email marketer, do you walk that fine line of optimal sending frequency? Should you increase the rate of your email campaigns or should you send your email campaigns out less often?  Can you teach an old dog-new tricks, because, just like working with the dog,  the only way you’re going to know if a sending frequency change works in your favor, is by trying it. When it comes to an increase in mailing frequency, do you believe having more is better and actually merrier; or do you believe that having too much of a good thing is really a bad thing?

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Don’t let your Email Promotions “go to the dogs”

Email newsletter QUICK TIPS 3 quick tips to maximize the benefits of any email campaign. 1. Create an email-marketing program that is predominantly an educational tool but also – operates both as a member acquisition method and loyalty plan. it’s a dog’s life 2. Use features like triggered mailings, allow the software to decide which email follow-up to send to the subscriber. 3. Personalize text and language, using merge tags, easy done Lyris ListManager dynamic content tool. Email list hosting solutions with Dundee Internet.CREATE * SHARE * GROW     “Dundee email list hosting, the best thing that we could have used.We

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Converse with Discussion Lists to Keep A Head

“Statistically speaking there is research that supports the fact that list subscribers worldwide, in comparison to the largest online communities such as FaceBook far outnumber all social network users”  The first computer  Chat System was introduced in 1974.  Did you know that CompuServe offered the first online chat room (a CB Simulator) in 1980?  Chat allowed real time conversations to take place between many computer users; so popular at its inception, 30 years later it’s still widely used.  It seems people enjoy real-time online conversations, and spontaneous discussions having the option to “chat” under an alias name and avatar.  

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4 Quick Tips that Test the Success of your Opt-in Process

  Can your web visitors find your ‘subscribe to our mailing list’ offer or is that invitation unused because it’s unseen? You know you have web traffic, customers buy items, prospects ask questions and the contact page is active, however these visitors are not signing up for your newsletter.  Why is that?  Examine your web traffic with a web analytic program for answers. Unseen invitation to subscribe Web analytics,  (try) such as Google Analytics, will not only show you the different entry points visitors use to land on your website pages but will show you the pages most visited.  For

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Using the right Email Marketing tools with the wrong results?

When an email marketer wears the hat of a list subscriber his or her perspective change, especially using email marketing tools Depending on where you sit an email marketer will take on the role of an email recipient some point during the day. Designing, sending and tracking email campaigns require a certain skill set,  fine-tuned with experience. Opening and reading email is somewhat easier. No special skill is required other than logging into your email program. Here are 10 examples of Subscriber versus Marketer 1. Subscriber Perspective: I hate it when my email address is added to an email list

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