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Why use Email Verification Services, or not.

April 23, 2020 No Comments

Why use Email Verification Services, or not. You have a customer list, it’s yours, you collected all the names. You’ve used it several times for marketing in the past. Recently you used it again. Some of your email messages came back because the addresses are invalid. You want to send out another campaign but there’s only so much time you have to compose new content and get out a mailing. Having over 29% invalid email addresses is so disappointing. You do not have time for sanity checks; After all how many people leave out the @com on their Gmail address,

The first 50 people who read this blog will receive The 4 Key Elements for Incoming Lead Generation with email

March 16, 2020 1 Comment

The first 50 people who read this blog will receive The 4 Key Elements for Incoming Lead Generation with email Hi There! You’re reading this, and that’s great because the title of this BLOG only used two out of the four key elements for lead generation with email. They are: Number 1: Make an offer. The more valuable your offer appears to be, the better response you’ll receive. Offers can be anything, a podcast, whitepaper, eBook, a demonstration or just as simple as giving them a free entry to an online drawing. Create an offer that entices the reader to

Email Marketer Must Know Basics

March 4, 2020 No Comments

Email Marketer Must Know Basics The Marketing Basics Email campaigns are an important part of marketing success. Since 2016 most online businesses are gleaned from the millennials, who prefer communications via email. The mobile reading environment has become the preferred way to read email messages. More than 98.99% of people, daily, look at their email. Email marketing conversions are much higher than Social Media conversions Email is inexpensive in comparison to other marketing channels, including the free Facebook business pages in terms of time and energy. Other facts to consider: (from the Radical Group as published on Lifewire) Over half of the world

Your Email Progression 2020 and beyond

February 21, 2020 No Comments

The fluctuating email environment will bring new ideas, new strategies, new opportunities

Tired of Fighting the SPAM Filtering War?

January 27, 2020 No Comments

Tired of Fighting the SPAM Filtering War? It is frustrating when you are waiting for an email to Send a response to reset a password Get instructions for a website form Receive a picture Verify a purchase Waiting from a note from a friend that you know it was sent to you at least twice and never received Unless you remember to check your email SPAM filter, you may miss that email, the one you’ve been waiting for all day. If that has happened to you, and I’m 99.99% sure it has, have you thought about the emails you send

Are there Email Marketing Myths on the Internet?

December 6, 2019 No Comments

Are there Email Marketing Myths on the Internet? Have you seen this photo by Peter Steiner published by “The New Yorker in 1993”? Over 25 years later, it’s still true. When you’re reading websites on the Internet you really don’t know who is on the other side of the keyboard. Consequently, some of the articles, on any subject including Email Marketing, may be more fiction than fact. Fiction can turn into fact if it is said enough times. Here are 9 Email Marketing facts that are really email marketing fiction (myths) because they’ve been said enough times. Don’t

Email Marketing 101 THE COURSE

November 13, 2019 No Comments

Email Marketing 101 THE COURSE I’m amazed having been in the email marketing business for over 22+ years, that there are Email Marketing College courses, like Email Marketing 101, available which seem so second nature to me. It didn’t’ take long for email marketing to become the class to take as part of the curriculum for some Marketing Degrees. In fact, email marketing has grown so much in popularly and use, it’s turned into a big industry In the early days, before it was sanctioned as big business and a must-have marketing course, my late husband and I were guest

Are You A Hurry Up and Get It Done Marketer?

September 26, 2019 No Comments

Are You A Hurry Up and Get It Done Marketer? Salty Sally sells seashells by the seashore. She also uses email marketing. She is not a hurry up and get it done email marketer. Salty Sally sends her email campaigns on a schedule. With each mailing, she puts her content in a template that mirrors her website. Because Salty Sally knows her subscriber’s preferences she sends each one relevant content, ROI increases monthly and best of all she is working with a supportive ESP. Manhattan Mark makes money monthly by mailing messages when the mood hits him. He makes his

Email Tools That Benefit Nonprofits

August 7, 2019 No Comments

Email Tools That Benefit Nonprofits The greatest benefit for nonprofits when using email marketing tools is an increase in audience engagement with their organization. Email is an efficient, cost-effective way to ask for donations, and with automation never forget to send a thank-you follow-up Newsletters sent to target specific list subscribers will increase fundraising efforts and volunteer participation, both a benefit for nonprofits. Dundee Internet an avid supporter of nonprofit organizations, offers several built-in email marketing tools for nonprofits that use our mailing list services Marketing Tools that make it easy for your nonprofit to: Send messages that target a

Why Is This the Best Email Marketing Solution for your Small Business

July 20, 2019 No Comments

Why Is This the Best Email Marketing Solution for your Small Business Have you found the Best Email Marketing Solution for your small business, one which will help you gain and keep more customers? According to internet statistics, including the Direct Marketing Association, email elicits a return on investment of over 4000% compared to other traditional marketing avenues. Email marketing is known to be extremely cost-effective, with immediate feedback; there’s no other marketing platform available like it, including social media networks. Running a small business? You want to use the Best Email Marketing Solution possible, but are are you? What